Tips to Help Navigate Your Baby’s Sensitive Bottom

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Few things are more delicate than a baby’s skin. A baby’s bottom can experience plenty during a single day; between frequent nappy changes, moisture, friction, and allergic reactions, it’s an area that needs extra attention to keep it soft, healthy, and rash-free. The good news? With the right care, you can keep your baby comfortable and smiling.

“Your baby’s bottom is the one place that is exposed to various textures and bodily fluids throughout the day, which can irritate,” explains Catherine Oluwadare, brand manager for Purity & Elizabeth Anne.  “A baby’s skin is thinner and more permeable than an adult’s, meaning it’s more prone to irritation from wetness, bacteria, and even the materials in nappies. Prolonged contact with urine and faeces can quickly lead to redness, inflammation, and nappy rash.”

Change nappies often

The simplest way to protect your baby’s skin is to keep it clean and dry. Check nappies frequently during the day and immediately change after a bowel movement. Night changes may be needed for newborns or if your baby is prone to rash.

Be gentle when cleaning

Skip harsh wipes that contain alcohol or strong fragrances. Instead, choose water-based wipes or a soft cloth with warm water. Pat, don’t rub the skin dry, as friction can aggravate irritation.

Let the air in

Whenever possible, give your baby’s bottom a little “nappy-free time” to breathe. Just a few minutes of fresh air each day can help reduce moisture build-up and speed up healing if redness appears.

Use a barrier cream

A thin layer of barrier cream or ointment creates a protective shield between your baby’s skin and any moisture. Look for products that include zinc, which is effective at locking out wetness while soothing the skin. Purity & Elizabeth Anne’s trusted Everyday Bum Cream is enriched with zinc oxide, free from colourants and parabens, and soothes and protects your baby’s bottom while helping to prevent nappy rashes. It is also dermatologist and paediatrician-approved.  

Choose the right nappy

The right fit can make all the difference. Too-tight nappies can chafe, while overly loose ones may leak and keep skin damp. Consider hypoallergenic nappies if your baby’s skin is especially sensitive.

Keep an eye out for rashes

If you spot redness, bumps, or swelling that doesn’t improve within a few days of at-home care, or if the rash looks severe, check in with your healthcare provider. Some rashes may be caused by yeast or bacteria and need specific treatment.

Caring for your baby’s bottom is about more than just changing nappies; it’s about creating a routine that keeps skin clean, dry, and protected. A few simple, consistent habits can prevent discomfort, save you and your baby stress, and keep that baby-soft skin exactly as it should be.

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